Timely Ad Campaigns

A good comparison and a timely ad campaign by car companies. These new ads are targeted toward the more middle class, and have come about during the recent economic crisis. I have noticed many other companies are following suit, Saturn, Ford and others are all promoting similar offers.

Question, do you think these ads are successful? That is, are people going out and buying now simply because of these ads? The car companies are trying to rebuild consumer confidence, does anyone believe this is going to work? Why or why not?

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...yer in that event (Saturn). This is due to the fact that many people are losing their job and are weary of buying a new car knowing that there will be payments that they will have to keep up with. Thus, this new strategy will work for people ...