How to format and write a good business case analysis paper

How to write a good business case analysis.

This is a three page typical "format" of a business paper.

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...ll provide the company's information, for example - when was it established, what is the structure of the management/organization, its vision, mission, services or products, partners, core competencies, core activities and value propositions.)

(Here, you will highlight with a little explanation, if the length-limitation permits, the company's main problems for which its daily operations, sales / profit target, value proposition can be hampered)

For example: You can start by saying "In analysing this company we have identified a number of issues facing XYZ both on the company level and the customer level which need to be addressed when marketing its services."

(In this section, you will provide a detailed explanation and description of what and how will you analyze the business: it can be a mixture of financial analysis, marketing analysis, human resources analysis etc. Or it can be analyzed using any of the above tools. This is main body of the paper that contains what you are asked to do. Here, you will write about what you found out about ...