Newspapers Versus Digital Forms of News Dissemination

Two activities that devalue the work of journalism include sites that use newspapers' work without paying and content farms that develop quick content on trending topics in order to draw Web traffic (pages 242-243). How is the newspaper industry affected by and responding to digital technologies? 
How should traditional journalism respond to these issues?

Digital technologies are also siphoning audience members and profits from the newspaper industry. Digital strategies of the newspaper industry include podcasts, RSS feeds, mobile feeds, and online advertising, though the advertising doesn't bring in enough revenue to support the paper. Other papers use paywalls to generate revenues as well (pages 239-241). How do you think the newspaper industry should utilize digital technologies to increase profits? Be sure to support your response with evidence

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